Privacy Policy

This Privacy Policy describes how Mewkami ("we", "us", or "our") collects, uses, and discloses your personal information when you visit or make a purchase from mewkami.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). "You" means the user of the Services, whether a customer, website visitor, or other individual whose information we collect.

Please read this Privacy Policy carefully. We comply with applicable data protection laws including the UK General Data Protection Regulation (UK GDPR), the EU GDPR, the Data Protection Act 2018 (UK), and other relevant privacy laws applicable to your jurisdiction.

Changes to This Privacy Policy

We may update this Privacy Policy occasionally to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

We collect personal information from you through various sources depending on how you interact with us. This includes information you provide directly, data collected automatically when you use our Services, and information from third parties. We use this information to communicate with you, provide and improve our Services, comply with legal obligations, enforce our Terms of Service, and protect the Services and our users.

Personal Information We Collect

When you interact with our Site or Services, we may collect information including:

Your contact details such as name, email, phone number, and address. Order details including billing/shipping information and payment confirmation. Account information such as usernames, passwords, and security details. Customer service communications you send to us.

Some features may require you to provide this information. You may choose not to, but it could affect access to certain features.

We may also collect information about your use of the Services through cookies and similar technologies, including device type, browser, IP address, interaction data, and network information.

We may obtain personal information from third parties such as vendors and partners who support our operations (e.g., Shopify), payment processors who manage transactions and billing, marketing and analytics providers and third parties that provide tracking tools such as web beacons, SDKs, or cookies.

How We Use Personal Information

We use your personal information to provide the Services and to fulfil our contract with you (Article 6(1)(b) GDPR), comply with legal obligations (Article 6(1)(c)), and protect our legitimate interests (Article 6(1)(f)). This includes processing your payments, delivering your orders, sending notifications related to your account or transactions, managing your account, arranging returns or exchanges, and improving the overall functionality and performance of the Site. We may also enhance your experience by allowing Shopify to connect your account with other Shopify services you may choose to use, in which case Shopify will process your information in line with their own privacy policies.

Your information may be used for marketing and promotional purposes. This can include sending marketing emails, text messages or postal mail, and displaying advertisements for our products or services on our Site or third-party platforms. These communications help us better tailor our offerings to your interests. You may opt out of marketing communications at any time. If you are located in the EEA, our lawful basis for processing your data for these purposes is our legitimate interest in promoting our products, in accordance with Article 6(1)(f) of the GDPR.

We use your personal data to help detect, investigate or respond to fraudulent, illegal or malicious activity. This includes taking appropriate measures to protect user accounts and the integrity of the Services. If you register an account, you are responsible for keeping your login credentials secure. If you believe your account has been compromised, please contact us immediately. If you are located in the EEA, this processing is based on our legitimate interest in protecting the security of our Site, as permitted by Article 6(1)(f) of the GDPR.

We also use your information to communicate with you, respond to customer service inquiries, and improve our Services. This includes analysing user feedback and interactions to help us deliver a better experience. Where applicable, we rely on our legitimate interests in maintaining customer relationships and improving our business practices.

Cookies

We use cookies and similar technologies to operate and improve the Site, personalise your experience, analyse traffic, and support marketing activities. Cookies help remember your preferences and enable features such as shopping cart functionality, account login, and session management. We may also use cookies to understand how visitors interact with the Site and to measure the effectiveness of our communications and advertising.

Some third parties, including advertising partners and analytics providers, may use cookies and tracking technologies like pixels, software development kits, and web beacons on our Site. These technologies may collect information about your activity over time and across different websites to help deliver targeted advertisements or improve service delivery.

You can manage or disable cookies through your browser settings. Most browsers accept cookies by default, but you can usually modify your settings to remove or reject cookies. Please note that blocking cookies may negatively impact how certain parts of the Site function.

For details about cookies specifically related to our Shopify-powered store, including categories and purposes, you can review Shopify’s cookie policy at https://www.shopify.com/legal/cookies.

Our Site recognises the Global Privacy Control (GPC) signal as a valid request to opt out of the sharing or use of your personal information for targeted advertising. Other browser-based “Do Not Track” signals are not currently recognised.

Disclosure of Personal Information

We may share your personal information with third parties in a number of circumstances, including for business operations, legal compliance, and service fulfillment. This includes sharing identifiers such as your name, email address, phone number, and order or account details with vendors and third parties who help us provide our Services. These may include internet service providers, payment processors, customer support platforms, fulfillment partners, and analytics providers.

Commercial information, such as records of products purchased or customer support history, may also be shared with our business and marketing partners. These partners may use the information in accordance with their own privacy policies to help us promote our products, improve services, and operate the Site more effectively. Usage data, such as how you interact with our Site, may also be shared with these partners for advertising, analytics, and optimization purposes.

We may also disclose information when you request or authorise us to do so—for example, when connecting your account with a social media platform or when we are shipping an order to your address. Additionally, we may share your information with our corporate affiliates as part of our legitimate business operations or during a business transaction such as a merger or acquisition.

In some cases, we may be required to disclose personal information in order to comply with legal obligations, respond to lawful requests by public authorities, or enforce our terms of service. We do not disclose sensitive personal information without your consent, nor do we use it to infer characteristics about you. We do not collect or process special categories of personal data (such as data revealing racial or ethnic origin, health, or religious beliefs) unless required by law or with your explicit consent.

Third Party Websites and Links

Our Site may contain links to websites or platforms operated by third parties. These sites are not controlled by us, and we are not responsible for their privacy or security practices. If you choose to follow a link to a third-party website, we recommend that you review its privacy policy and terms of use. Information you provide on external platforms, including social media or public forums, may be visible to other users and is subject to the privacy policies of those platforms. Our inclusion of third-party links does not imply endorsement of their content, services, or operators unless explicitly stated.

Children's Privacy

Our Services are intended for users aged 16 and over (or as required by applicable local law). We do not knowingly collect personal information from children under this age. If a child provides us with personal information, a parent or guardian may contact us to request deletion. 

Security and Data Retention

We implement measures to protect your data but cannot guarantee absolute security. Do not transmit sensitive information through insecure channels. We retain your personal information for as long as necessary to fulfill the purposes for which it was collected. For example, we retain transaction details for as long as required by tax and accounting requirements. Account-related data is retained until you request deletion or we close inactive accounts. How long we retain your personal information depends on various factors, such as whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce applicable agreements and policies.

Your Rights

Depending on where you live, you may have certain rights under applicable data protection laws in relation to your personal information. These rights are not absolute and may apply only in specific circumstances. We may decline your request where permitted by law. If you reside in California, you may have additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), including the right to know about, delete, and opt-out of the sale or sharing of your personal information. To exercise these rights, please contact us as indicated below.

You may have the right to request access to the personal information we hold about you and to receive details about how we use and share it. You may also have the right to request that we delete your personal data or correct any inaccuracies. In certain cases, you may ask us to provide you with a copy of your data or to transfer it to a third party.

You may have the right to opt out of the sale or sharing of your personal information or the processing of your information for targeted advertising. If your browser sends a Global Privacy Control (GPC) signal, we will treat it as a valid request to opt out for that browser or device, and if we can link it to a user account, we will apply the request there as well.

Where we rely on your consent to process your personal data, you may withdraw that consent at any time. You may also request that we stop or restrict how we use your data in certain situations.

If we deny your request to exercise any of these rights, you may have the right to appeal our decision by responding to our communication. If you are not satisfied with our response, you may lodge a complaint with your local data protection authority.

You also have the right to manage your communication preferences. If you receive promotional emails from us, you can opt out at any time using the unsubscribe link in the email. Please note that we may still send you non-promotional messages, such as updates about your orders or changes to our policies.

We will not discriminate against you for exercising any of your data rights. To help protect your information, we may need to verify your identity before fulfilling your request. This may include confirming your email address or other account-related details. You may also appoint an authorised agent to submit requests on your behalf. In that case, we may ask for written permission and take steps to verify your identity directly.

You can exercise any of your rights by contacting us at contact@mewkami.com.

Complaints

To raise a complaint, contact us using the details below. If unresolved, you may contact your local data protection authority.

International Users

Please be aware that your personal information may be transferred to, stored in, or processed in countries other than your country of residence. These may include jurisdictions such as the United States, where our service providers and business partners are located. These countries may not offer the same level of data protection as the UK or the European Economic Area (EEA).

Where we transfer your personal information internationally, we take steps to ensure it remains protected in accordance with applicable data protection laws. For transfers from the UK or EEA, we rely on legal mechanisms such as the UK International Data Transfer Agreement or the European Commission’s Standard Contractual Clauses, as appropriate.

Contact

If you have questions about this Privacy Policy or wish to exercise your rights, contact us at contact@mewkami.com. Alternatively, you may contact us using the contact form available on our website. For data protection purposes, Mewkami Ltd, a company registered in England and Wales with company number 16377105 and registered office at 171-75 Shelton Street, Covent Garden, London, WC2H 9JQ, is the data controller unless otherwise stated.

Last Updated: April 18, 2025